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Greece's first Streaming Platform

www.netwix.gr/FollowSakis

Objective:

Attract subscribers for launch day.

Means:

  • Production of an online Music Documentary following top tier Greek pop-star, Sakis Rouvas.

  • Ideation and creation of marketing/social media content.

Key Art Aspects:

  • Mix pop with grunge influences to reflect the new direction of the artist.​

  • ​Film tight shots focusing on the details to highlight the intimacy of the project.​​

  • Use of creative editing to evoke emotions and maintain constant
    audience engagement.

Result:

300.000 subscribers during launch week.

#FollowSAKIS